Wilson School of Design
Graduates: 2024
Specialisms: Graphic Design / Art Direction / Digital Design
My location: Vancouver, Canada
First Name: Bella
Last Name: Sanchez
University / College: Wilson School of Design
Course / Program: Graphic Design for Marketing BA
Graduates: 2024
Specialisms: Graphic Design / Art Direction / Digital Design
My Location: Vancouver, Canada
Website: Click To See Website
Canada West Mountain School's dynamic rebrand blends tradition with innovation and is inspired by explorers' tales and practicality. The new design system is inspired by navigational symbols, weaving latitude and longitude lines to reflect Canada's diverse landscapes. Colours echo nature's hues: mountain grays, guiding blues, and fiery oranges for daring expeditions, ensuring safety and swift identification for adventures and instructors alike. Revamped tools aid in distance assessment and navigating avalanche risks. All while the Seekers Series invites exploration with vivid stories and field notes, embodying CWMS's commitment to education and safety. Empowering adventurers to explore Canada's backcountry confidently, CWMS's new identity honours a legacy rooted in learning and discovery.