Zurich University of the Arts
Specialisms: Interaction Design / Art Performance / Digital Arts
Location: Zurich, Switzerland
First Name: Victoria
Last Name: Cheredeeva
Specialisms: Interaction Design / Art Performance / Digital Arts
Sectors:
My Location: Zurich, Switzerland
University / College: Zurich University of the Arts
Course / Program Title: master of arts in design
Victoria Cheredeeva (Bidenz) was born in Moscow, Russia, in 1995. She is a multimedia conceptual designer and artist based in Zurich. She holds a Master’s degree in Fine Arts and Interaction Design. Recently, her main research topic became pop culture, especially how it is uncovered in pop music. Across mediums, her work is characterized by improvisation, experimentation, and immediacy.
The digital world is a place where reality collapses, and it seems that everything is possible. Become an idol and perform in front of an audience, where the avatar you created transforms the space into a brilliant show—an attempt to create a digital realm where everyone can be an idol, no matter the limits. “G.–Ai performance” uses constructed narratives in the idol industry and tries to reinvent and deform them.