tze ching clarice lam
MA data visualisation
London College of Communication UAL
Graduates: 2022
Specialisms: Digital / Visual Comm / Film / Graphic Design / Design Research
My location: London, United Kingdom
tze ching clarice lam
First Name: tze ching clarice
Last Name: lam
University / College: London College of Communication UAL
Course / Program: MA data visualisation
Graduates: 2022
Specialisms: Digital / Visual Comm / Film / Graphic Design / Design Research
My Location: London, United Kingdom
Website: Click To See Website
About
Specialising in promotion design and cultural-socio design, Clarice is avid at interpreting and observing the daily surroundings, combined with a keen eye for detail, allowing her to infuse a humanistic touch into her works. The designer believes data reflects our every bit of life and can turn into a new visual language essential to creating impactful design.When generalisation and impersonality promote holistic pictures and technical approaches in data visualisation, the designer explores small but significant data related to everyday life.
Data Soap is a personal documentary project presenting individuals’ household water stories with data and emotion. It allows the audience to glimpse people’s lives. The data is transformed into an object frequently used in our daily water activities, a soap bar that can act as a reminder whenever people use it. The project aims to celebrate natural resources by examining the relationship between water and human beings and seeing the opportunities to seek a new visual language to promote domestic water conservation. By examining individuals’ perceptions about UK-based domestic water consumption through interviews and secondary desk-based research, I observed several misconceptions about water stress and water inequality. I have also examined the relationship between emotional design and personalisation in data visualisation, which has led me to attempt to establish a positive narrative to promote water conservation with this output, which is arguably more effective as a prompt for behaviour change than an emotional deterrence (Beaudry & Pinsonneault, 2010). For more to follow: https://www.instagram.com/data.soap/
Competitions
