ArtCenter College of Design
Graduates: 2024
Specialisms: Art Direction / Graphic Design / Interactive / Motion
My location: Los Angeles, United States
First Name: Andrew
Last Name: Rahn
University / College: ArtCenter College of Design
Course / Program: brand design and strategy
Graduates: 2024
Specialisms: Art Direction / Graphic Design / Interactive / Motion
My Location: Los Angeles, United States
Website: Click To See Website
I developed a comprehensive campaign for Athletic Brewing Company, focusing on the "Athletic Mystics," a design target blending physical fitness with spiritual and mental well-being. By analyzing market trends and interviewing health-conscious, alcohol-abstaining Los Angeles residents, I crafted a campaign emphasizing holistic well-being, authenticity, and community connection, ensuring strong brand identity and resonance with our audience.