Update! Meet the 2022 winners!
The Pure Talents Contest is amongst the most highly recognised international design competitions for up-and-coming designers. Hosted by one of the world's most important interior design trade fairs, it is the platform on which emerging talent can showcase their products to a large audience and make their first contacts in the industry.
In the past 18 years, a total of 502 products by 555 designers from all over the world have been presented at imm cologne as part of the contest exhibition. Many of these products have found their way into the collections of well-known manufacturers. Up to 20 current pieces of work by design students and young designers from all over the world will be nominated. From this selection, the three most talented international up-and-coming designers in 2022 will be chosen by the jury.
imm cologne is looking for the best up-and-coming designers again!
Closing date for application: 22 September 2021
The digital revolution, the relevance of social networks, the fundamental changes in society that are leading to a lasting shift when it comes to the question of how we’ll live in the future – all these influences have an effect on the intriguing works of the young designers and startups. They are showcased in the Pure Talents Contest, one of the most highly recognised international competitions for young designers in the interiors world. Last year, 862 entries from 59 countries were received for the imm cologne 2021 , representing a total of 240 design schools . Hosted by one of the biggest interiors shows on the planet – imm cologne – it provides a stage where up-and-coming talents can present their products to a broad audience and make contact with the industry for the first time.
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Every year, the imm cologne’s Pure Talents Contest showcases the global creative sector’s achievements in the field of product and interior design with interactive products, sustainability concepts and innovative furniture. “We launch young, authentic designers,” says imm cologne director Claire Steinbrück. “Our goal is for the contest to give young designers the chance to enter the market successfully. You could say we put them on the launch pad and prepare them for takeoff,” says a committed Steinbrück.
At the same time, the format of the design contest is evolving in line with the times. The focus of the new concept is on increasing digital reach, with the two digital components serving as the logical complement to the physical presentation at imm cologne. While the Magazine by imm cologne provides inspiration for living spaces 365 days a year, ambista serves as a year-round platform for business and networking. For the 20 designers nominated by the jury, making the Pure Talents Contest an integral part of both these formats will deliver considerable added value as compared to previous years. In this way, the Pure Talents Contest will expand its presence far beyond the presentation at the physical venue and reach a global audience of millions.
The renowned jury will review the applications and nominate a shortlist of up to 20 products. The four winners of the contest selected from among the nominees (including the winner of the audience prize!) will be invited to present their prototypes to the community of interior professionals at the international furniture and interiors fair imm cologne 2022 in an exhibition. The remaining 16 nominees will be presented on a “nominees wall” that forms part of the exhibition.
Product categories: Furniture | Home Accessories | Lighting | Floor Coverings | Wallpapers and Textiles | Smart Home
Jury
- Eva Marguerre , Designstudio Besau-Marguerre, Hamburg
- Sebastian Herkner , Designer, Offenbach
- Jennifer Reaves , CEO of DesignFest GmbH, Stuttgart
- Norbert Ruf , Creative director and managing director Thonet, Frankenberg
Participation
The competition is open to design students and designers that graduated within the last three years (after January 1, 2018).
Design teams are also invited to participate however each team may only have a maximum of three members and all members of the group must be named during the online registration on the website of imm cologne and have to fulfil the requirements of the competition.
There are no limitations regarding the age or origin of the designers applying for the competition.
It is only allowed to enter prototypes for the competition.
The participation in the Pure Talents Contest is free of charge.
For further details please see the ‘conditions of participation ’ published on the website of imm cologne.
Award and Prize Money
Within the final jury the first three winners of the competition are selected and awarded with a prize money of -
€ 1,500 for the 1st Prize
€ 1,000 for the 2nd Prize
€ 500 for the 3rd Prize
Plus -
€ 500 for the Audience Prize
Koelnmesse makes reasonable financial and organisational support available to the exhibition participants for the transport of their products.
Koelnmesse bears the costs for insuring the products that are presented in the exhibition.
Important Dates
Closing date for application: 22 September 2021
Nominee selection : Early October 2021
Announcement of the nominees: Mid-October 2021
Award Ceremony: January 17 2022
Duration of the exhibition: January 17-23 2022
Contact address for enquiries and submissions:
Beyer Roth Weis GbR
Mrs. Natalie Weis and Mrs. Antonia Roth
Krieler Strasse 56, 50935 Cologne
Tel. +49 221 64 00 93 80
award@beyer-roth-weis.de
Link for submitting entries: www.imm-cologne.com/puretalentscontest
