Design Keywords

Design Keywords: Empathy

Categories: Design Keywords   |  
Right now you may be taking a break from brushing up on your perspective drawing or resolving a pesky CAD model. It’s easy to show off your knack for form development but other talents are more difficult to demonstrate. One of these is your ability to develop empathy with users. This article by Aysar Ghassan focuses on this mysterious keyword Empathy.

DESIGN KEYWORDS: AUTHENTICITY

Categories: Design Keywords   |  
So what exactly is ‘Authenticity’, how might you spot it? and how should you go about communicating Authenticity in your design research? Aysar Ghassan continues our series on Design Keywords with an article on ‘Authenticity’.

Design Keywords: Participation

Categories: Design Keywords
The push to create better experiences for customers has meant that many designers have become very interested in participation. This article by Aysar Ghassan lets you know how participation can work for you.

Design Keywords: Storytelling - All About You

Categories: Design Keywords
Storytelling is so important in helping both consumers and clients value the experiences designers create for them. This article by Aysar Ghassan lets you know why telling effective stories about yourself can help to get you employed in the ultra-competitive world of design.

Design Keywords: Storytelling - In Your Work

Categories: Design Keywords
Becoming a designer is not just a matter of honing your practical skills, there’s a new language to get familiar with. In this article, Aysar Ghassan explores the world of Storytelling.
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