Wdka Willem De Kooning Academy
Specialisms: Menswear / Digital Design / Apparel
Location: Rotterdam, Netherlands
First Name: Victoria Alexandra
Last Name: McGuire
Specialisms: Menswear / Digital Design / Apparel
Sectors:
My Location: Rotterdam, Netherlands
University / College: Wdka Willem De Kooning Academy
Course / Program Title: Fashion Design BA
I’m a fashion designer with a passion for history and digital design.
My goal is to further define a digital fashion practice and expand on the boundaries of what is considered possible in the contemporary fashion industry. Primarily in speculative Non-physical experiences, Inclusivity, and Sustainability.
"Electronic Membrane" is a menswear collection featuring 8 digitally-rendered and 4 physical gray summer suits. Drawing inspiration from the 1930s and 1980s oversized aesthetic, it challenges traditional suit norms. The 1930s style guide, highlighting the versatility of gray suits, influences the designs. Blending traditional tailoring with digital tools, the collection showcases the integration of AI-generated "mistakes" into the designs, symbolically breaking conventions and emphasizing individuality. "Electronic Membrane" represents a rebellion against dress codes, offering a bridge between physical and digital fashion realms. The name embodies the concept of crossing boundaries into the world of digital fashion. The full design submission document can be viewed here: https://drive.google.com/file/d/1Ru_5JPh_01y5fCA7KMZy0Qfd-sLKofhs/view?usp=share_link