Arts Thread

Shruti Balasubramanian
graphic design ma

MICA Maryland Institute College of Art

Specialisms: Graphic Design / Digital / Visual Comm / Film / Architecture

Location: Baltimore, United States

shruti-balasubramanian ArtsThread Profile
MICA Maryland Institute College of Art

Shruti Balasubramanian

Shruti Balasubramanian ArtsThread Profile

First Name: Shruti

Last Name: Balasubramanian

Specialisms: Graphic Design / Digital / Visual Comm / Film / Architecture

Sectors:

My Location: Baltimore, United States

University / College: MICA Maryland Institute College of Art

Course / Program Title: graphic design ma

About

As a multidisciplinary designer rooted in Baltimore, my passion lies in the captivating realms of branding, typography and visual storytelling. With a master's degree in Graphic Design from MICA and a background in Architecture, I'm on an inspiring journey to harmonise the best of both worlds. My focus is on the seamless integration of architecture and graphic design, intertwining them to weave compelling narratives.

I thrive on the art of storytelling through design and seek to create experiences that leave a lasting impact. With each project, I aim to bring forth a unique blend of creativity and innovation, pushing the boundaries of what is possible. My ultimate goal is to enrich people's lives with meaningful and memorable designs that resonate deeply.

The Rove of Madras is a living museum that takes visitors on a journey through time, unravelling the story of Madras and its transformation into the bustling metropolis of Chennai. Through interactive exhibits and multi-sensory installations, the museum brings the city to life rather than simply recounting dry historical facts. Understanding that personal storytelling resonates more than passive listening, the museum gives visitors tools to actively engage with the city's narrative. Visitors can leave behind their own memories and impressions of how their city relates to Chennai's journey. This two-way interaction enhances retention and allows visitors to feel connected to the evolving identity of the city. The Rove of Madras eschews the traditional museum model of clinical detachment. Instead, it uses visual, auditory, and hands-on exhibits to draw visitors into an intimate experience of the city's past and present. By designing for the senses, it brings history out of textbooks and into the hearts and minds of visitors.