London College of Contemporary Arts LCCA
Specialisms: Graphic Design / Illustration /
Location: Kingston, United Kingdom
First Name: Sami
Last Name: Cain
Specialisms: Graphic Design / Illustration
Sectors:
My Location: Kingston, United Kingdom
University / College: London College of Contemporary Arts LCCA
Course / Program Title: Graphic Design and Visual Communication BA Hons
I'm a British Graphic designer with a passion for bold and researched outcomes. I have recently finished my degree in graphic design, where I specialised in packaging design, branding and illustration, but I also have experience using Figma for UI/UX.
LCCA were currently in the process of re-launching our Gaming courses and was looking to position them as part of the Gaming Lab at LCCA. The goal was to create a sub-brand for their Gaming Lab that positioned it as the place to study gaming-related courses while keeping the current branding of LCCA in mind for the creation process. Sketching, creating, and altering different logos based on the briefs’ goals and the clients’ feedback. Develop a typeface based on the finalized logo that can be used for large typography and titles. Creating new versions of the university’s pop-up banners, newsletters, fact sheets, and prospectus to fit within the new Gaming Lab branding. Developed two new illustrations in the same style that the university currently uses.
The project was to design a drinks brand with an environmentally friendly packaging design. Plastic pollution is one of the biggest problems of the modern era, and drinks companies such as Coke are the biggest producers of plastic waste, so I wanted to create an energy drinks brand without the massive amount of plastic waste. This project was inspired by a dissertation I had written on plastic pollution/recycling, and how I discovered how bad the plastic problem really is.