Shenkar
Graduates: 2024
Specialisms: Womenswear / Textiles / Accessories
My location: Tel Aviv, Israel
First Name: Neomi Dayan Prochnik &
Last Name: Abigail mucznik
University / College: Shenkar
Course / Program: Fashion Design BDes
Graduates: 2024
Specialisms: Womenswear / Textiles / Accessories
My Location: Tel Aviv, Israel
Website: Click To See Website
The "Crazy Cat Lady" stereotype has traditionally depicted a single, old woman who prefers cats over marriage and children, representing an unconventional woman. Our aim is to empower women who break stigmas and defy social norms. We blend feminine crafts like embroidery and crocheting with computerized knitting and 3D printing. We used natural, recycled textiles, alongside synthetic materials. The collection is eclectic, combining historical and modern, traditional, and technological elements. In our women's collection, the line blurs between conventional and unique garments that challenge identification and definition. We offer a new portrayal of the Crazy Cat Lady as a free, authentic woman, who unapologetically chooses what makes her feel good. She is not crazy but an updated female model for 2024.