Xiaoyu Yu
Advanced product design
Umeå Institute of Design
Graduates: 2026
Specialisms: Product Design / Interaction Design / Service Design
My location: Shanghai, China
Xiaoyu Yu
First Name: Xiaoyu
Last Name: Yu
University / College: Umeå Institute of Design
Course / Program: Advanced product design
Graduates: 2026
Specialisms: Product Design / Interaction Design / Service Design
My Location: Shanghai, China
Website: Click To See Website
About
I am Xiaoyu Yu, an industrial designer specializing in human-centric product innovation. In my design practice, I focus on discovering real-world problems and crafting comprehensive solutions that bridge physical products, interactions, and services. I am dedicated to turning conceptual hardware ideas into emotionally resonant, production-ready designs through advanced 3D visualization and rigorous hands-on prototyping.
Boxboom - Unfolding the rhythm for beginners
Drums are widely known as loud, bulky, and space-demanding, making them one of the most inaccessible instruments for beginners. Most people's living conditions do not accommodate a drum kit at home, and the cost of entry is high enough to discourage anyone who is not yet certain about the hobby. The existing market offers little for true beginners: high-end electronic kits come closest to replicating the feel of an acoustic drum, yet remain expensive, technically limited in technique feedback, and too significant an investment for someone still exploring. As a result, drumming has long remained a luxury hobby rather than an open invitation. BOXBOOM aims to change that by lowering the threshold to start drumming through a rental-based, portable learning experience built around the needs of the first-time player.