Arts Thread

Rachel Reyes
Bachelor of communication design

MADA Monash University

Graduates: 2023

Specialisms: Graphic Design / Marketing / Packaging / Animation

My location: Melbourne, Australia

rachel-reyes ArtsThread Profile
MADA Monash University

Rachel Reyes

rachel-reyes ArtsThread Profile

First Name: Rachel

Last Name: Reyes

University / College: MADA Monash University

Course / Program: Bachelor of communication design

Graduates: 2023

Specialisms: Graphic Design / Marketing / Packaging / Animation

My Location: Melbourne, Australia

About

Hi! My name is Rachel, and I am a multidisciplinary designer based in Melbourne/Naarm with an interest in everything communication design!I love the intricate nature of design, as it possesses the ability to breathe life into ideas and shape the way people perceive, behave, and feel. Through my work, I aim to create meaningful and impactful designs that not only serve their functional purpose but also resonate with individuals on a deeper level.

the pentland churchill champagne pol roger conscious case competition

My design proposal for the Pol Roger Brut Vintage gift packaging is a confluence of historical homage, artistic expression, and environmental responsibility. Featuring nuanced illustrations that honour Churchill's inspirational character and legacy on the outer packaging, and a unique cut-out that offers a glimpse into the world of Pol Roger, this design elegantly intertwines and celebrates their storied friendship. With a strong emphasis on sustainability, this design utilises premium recycled materials, transforming the packaging into a versatile, reusable bag perfect for carrying beverages, thereby greatly diminishing its ecological impact. This approach not only honours the past but also addresses the present need for eco-friendly practices. By leveraging Pol Roger's esteemed reputation, the design appeals to existing and new customers alike, seamlessly bridging past and present with a strong focus on environmental responsibility.