ArtCenter College of Design
Specialisms: Interaction Design / UX Design / Design Research
Location: Irvine, United States
First Name: Michelle
Last Name: Chen
Specialisms: Interaction Design / UX Design / Design Research
Sectors:
My Location: Irvine, United States
University / College: ArtCenter College of Design
Course / Program Title: graduate interaction design
Hi, I'm Michelle! I am currently a UX designer at Blizzard Entertainment working on Battle.net products. My journey involves enhancing user experiences across various platforms, from shaping our design system to crafting engaging game website experiences such as Overwatch.com and WorldofWarcraft.com. I've also delivered multiple features to our internal tools to streamline customer support workflows.
I bring 4 years of industry expertise as a UX designer, dedicated to crafting inclusive designs tailored to users' needs. My approach is rooted in thorough research, resulting in visually compelling solutions. I thrive on fostering a positive design culture and am driven by problem-solving.
For the past year, I've been honing my interaction design skills as part of the MDes of Interaction Design program at ArtCenter. Throughout the journey there, I crafted a niche in weaving connections and fostering social engagement within chosen communities, all through the lens of accessibility, inclusivity, and AI innovation.
This is a big reason why I decided to focus on the future of social streaming for my thesis project, StreamNow, where I created a design proposal centered around social interactions and connections in fandom communities in the streaming sector.
StreamNow revolutionizes streaming with fun challenges to unlock exclusive content, personalized creation tools, and opportunities to influence your favorite shows directly. How was StreamNow created? StreamNow explores the intersection of streaming media and social media, two rapidly evolving domains facing challenges like shifting consumer behavior, content regulation, misinformation, and monetization. Many platforms struggle to turn a profit, and user engagement patterns are changing, especially across generations. Through deep user research and recombinant design, StreamNow uncovers the need for technological convergence, resulting in a new and seamless user experience for streaming.