Arts Thread

Passive designer is a concept driven project developed by William Hector and Minnie Reed. The project was developed out of a frustration for the current system of fast fashion and looks to explore a potential fashion future. Although inspired by the efforts made in sustainability globally, they share the belief that the only way to evoke real change to save our planet is a systematic shift of how the industry operates. This project explores a future where sustainable design is achieved through new technology and digital manufacturing. Working with a new digital methodology has potential to challenge the design process and reduce waste in production. AI generated imagery has been used as a way of embracing our looming digital reality and exploring how this will become a creative tool for the future as well as questioning  whether AI is the new frontier of de-platforming creatives. The final knitwear garments explore both the use of AI as a creative tool for inspiration (look 1 -simul(ai)ted) and realising a garment as AI has created it (look 2 – generated) This is a conversation which will go onto shape the future of our industry and William and Minnie hope this project raises some interesting questions as well as a glimpse at what the future of design could look like with sustainability at its core.